Jane Shilton - Bag Designs

I had the opportunity to design a collection of ladies’ handbags for Jane Shilton, a heritage brand known for its craftsmanship and timeless style. This project focused on blending classic elegance with modern usability to appeal to today’s fashion-conscious consumers.

Roles & Scope

Problem Statement

The challenge was to create handbag designs that honor Jane Shilton’s classic legacy while meeting the modern expectations of today’s fashion-forward consumers in terms of style, functionality, and versatility.

Design Goals

Execution

Outcome & Impact